BlueSG Rebrands as Flexar with Mixed Fleet and Zero Membership Fees

Flexar debuts in Singapore on April 15, replacing BlueSG with a point-to-point fleet featuring no membership fees and a mix of electric and petrol cars.

By: AXL Media

Published: Apr 14, 2026, 6:12 AM EDT

Source: Information for this report was sourced from The Straits Times

A Strategic Resurrection Following Operational Suspension

The Singaporean car-sharing landscape undergoes a significant shift as Flexar prepares for its official public debut on April 15. This launch marks the formal return of the entity formerly known as BlueSG, which halted its services in August 2025 to facilitate a complete infrastructure overhaul. According to a company spokeswoman, the new platform aims to address previous limitations by testing and refining its smartphone application and vehicle availability in a live environment before a broader national rollout scheduled for later in 2026.

Navigating the Shift from Electric to Hybrid Fleet Models

In a departure from its original all-electric identity, the revamped service will deploy a diverse fleet consisting of both electric and petrol-powered combustion engine cars. This strategic pivot follows the divestment of the original 1,000-vehicle electric fleet and the transfer of its dedicated charging network to third-party operators. Consequently, Flexar vehicles will no longer occupy reserved electric vehicle charging spaces, a move that provides the operator with greater flexibility in parking logistics compared to its previous infrastructure-heavy model.

Revised Financial Structures for Modern Urban Commuters

The financial barrier to entry has been significantly lowered through the elimination of mandatory membership subscriptions and upfront deposits. Under the new pricing framework, users are subject to a fixed platform fee per trip alongside a tiered per-minute charge that rewards longer durations with lower incremental rates. According to Flexar, the first five minutes of any rental are currently complimentary, followed by a rate of 52 cents per minute until the 20th minute, eventually dropping to 44 cents per minute after one hour of continuous use.