Marketing Strategy News
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Latest Articles
- Mountain Dew Rebrands as American Dew in Patriotic Summer Marketing Shift
Published: Apr 23, 2026
Section: Companies & Industry
Mountain Dew is temporarily rebranding as "American Dew" to celebrate the U.S. 250th anniversary. This summer marketing move includes limited-edition packaging for its original, Di...
- Anthropomorphic Marketing Strategies Enhance Consumer Brand Attitudes Toward Agricultural Products According To New Study
Published: Mar 28, 2026
Section: Companies & Industry
Researchers from Northwest Normal University investigated how personifying agricultural brands through competence or passion traits affects consumer perception across three distinc...
- ARB Interactive Launches Grocery Giveaway Amid National Debate Over Sweepstakes and Prediction Markets
Published: Feb 13, 2026
Section: Online Gambling
ARB Interactive has initiated a high profile grocery giveaway campaign to drive engagement for its digital platforms as regulatory bodies intensify their scrutiny of the sweepstake...