brand identity News
Latest articles and news about brand identity on AXL Media.
Latest Articles
- Kit-Kat Breathes New Life into ‘Take a Break’ Slogan with Minimalist Little Breaks Poster Campaign
Published: Apr 9, 2026
Section: Companies & Industry
Kit-Kat has launched a creative new print series titled ‘Little Breaks’ that integrates tiny characters into its iconic red wordmark. Developed by the agency VML, the minimalist ca...
- The Genesis Breakthrough: Establishing a Distinct Luxury Identity in a Crowded Market
Published: Feb 27, 2026
Section: Companies & Industry
Genesis, the luxury division of the Hyundai Motor Group, has achieved a critical milestone that has eluded other Japanese luxury pioneers like Lexus, Infiniti, and Acura: the creat...