Base44 founder Maor Shlomo poised for ninety million dollar payout following successful Wix acquisition milestones
Base44 founder Maor Shlomo is on track for a $90 million cash payout as the AI startup hits revenue targets following its acquisition by Wix.
By: AXL Media
Published: Mar 5, 2026, 6:12 AM EST
Source: The information in this article was sourced from CTech

Significant earn out following strategic acquisition
Maor Shlomo, the founder of Base44, is positioned to receive approximately 90 million dollars in cash if specific performance targets are achieved. According to the fourth quarter 2025 financial report from Wix, the company has already recorded this amount as an accounting expense, indicating a high level of confidence that the revenue targets defined in the 2025 acquisition agreement will be met. This potential payout is notable for surpassing the headline value of the original deal, which initially valued the startup at up to 80 million dollars.
Rapid growth in the era of artificial intelligence
Base44 was founded by Shlomo in early 2025 and specializes in a prompt based interface that allows for software development without traditional programming knowledge. This approach, frequently described as vibe coding, allowed the company to scale with fewer than ten employees and no external funding. Since being acquired by Wix in June 2025, the startup has reached 100 million dollars in annual recurring revenue in only nine months, reflecting the high demand for intuitive artificial intelligence tools in the technology sector.
Impact on Wix financial performance and revenue streams
The integration of Base44 has significantly bolstered the business solutions segment at Wix. In the latest quarterly results, revenue from this segment rose 18 percent year on year to 153.8 million dollars, a growth rate that outpaced the company’s overall revenue increase of 14 percent. Wix reported total quarterly revenue of 524.3 million dollars, with its total annual recurring revenue reaching 1.836 billion dollars. These figures suggest that the acquisition has moved from a strategic wager to a primary driver of the company’s financial expansion.
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